JTL Service Partner Platinum · services, solutions and resources for merchants across the DACH region

Real reference · E-commerce

Beautykaufhaus: custom JTL-Shop template with clearer user guidance.

The documented project description shows an e-commerce project for Beautykaufhaus.de: custom JTL-Shop template work, new styling, improved user guidance and a corporate design that works on mobile and desktop.

Beautykaufhaus.de JTL-Shop reference by RIS
In short

What was solved for Beauty-Kaufhaus

In short: what was solved, how RIS helped and why it matters in daily operations.

Starting point

An established shop needed visual, technical and process development without disrupting daily operations.

Solution

RIS supported shop template, presentation, JTL-related processes and long-term improvement.

Result

The reference shows how trust, design and system understanding work together.

Why RIS

RIS can combine design, JTL process expertise and technical implementation in one project.

Reference setup

What was the most valuable contribution?

Most valuable contribution: improving shop, brand and operational JTL processes together.

Main theme

Shop experience & continuous improvement

Related topics

  • JTL-Shop
  • Template
  • Brand impact
  • Conversion
  • Ongoing support
What the project shows

What RIS solved particularly well

This section explains the practical difference RIS made for the customer.

Brand impact in the shop

Beauty-Kaufhaus shows that design is not decoration, but supports trust and orientation in the buying process.

User guidance

A clearer shop helps customers understand where they are, what fits and how to decide.

Template & operations

RIS connects individual presentation with a JTL-related setup that remains workable in daily commerce.

Continuous improvement

Value is created not only at relaunch, but through ongoing improvement of presentation, technology and processes.

Client

Beautykaufhaus.de, e-commerce in the beauty and make-up environment.

Starting point

According to the documented project description, the existing shop needed the final step: stronger styling and better user guidance.

Challenges

  • The standard template did not provide the desired effect.
  • Design and usability had to work together more clearly.
  • The presentation had to work on mobile and desktop.

Approach

RIS gave the shop new styling and improved user guidance. The goal was a corporate design that fits the shop and its owner.

Implemented measures

  • custom JTL-Shop template
  • visual shop styling
  • improved user guidance
  • responsive display for mobile and desktop

Technical specifics

The documented focus is a custom JTL-Shop template, styling and user guidance.

Long-term development

From shop template to continuous JTL-Shop support.

The project history shows that the collaboration did not stop at the initial shop design. They document long-term work on template areas, shop updates, plugin functionality, SEO topics, structured data, frontend adjustments and operational shop processes.

Template and UX

Documented tasks cover the start page, category pages, product detail pages and checkout for desktop and mobile.

Shop updates and compatibility

Later support records include JTL-Shop update work, a test-shop upgrade path to JTL-Shop 5.7.0, template adaptation and plugin compatibility checks.

Operational integrations

Support history also references voucher/gift workflows, shipping configuration, payment and marketing-related shop topics, SEO and structured data.

Collaboration

The focus is the combination of shop design, user guidance, JTL-Shop implementation and continuous technical development for a beauty e-commerce provider.

Result

The documented project description describes new styling, improved user guidance and a corporate design visible on mobile and desktop.

Technologies

JTL-Shop, custom template, responsive shop presentation, plugin/integration support, shipping/payment-related shop processes, SEO and structured data.

Matching RIS services

JTL-Shop, template, UX and continuous improvement.

When a JTL-Shop should not only function but also create trust and orientation, RIS connects design, user guidance and technical implementation.

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Next step

Should your JTL-Shop sell more clearly and professionally?

We review how template, user guidance, mobile presentation and the technical shop basis work together — and which improvement should come first.

Every project is individual. The results shown relate to Beauty-Kaufhaus, its specific shop situation and the agreed project goals.

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